|
|
|
|
| LEADER |
01402nam a2200397 4500 |
| 001 |
DLU060056014 |
| 005 |
##20061101 |
| 008 |
##011005s2002 mauab b 001 0 eng |
| 010 |
# |
# |
|a 2001054436
|
| 020 |
# |
# |
|a 0071121102 (international : alk. paper)
|
| 020 |
# |
# |
|a 0072409479 (alk. paper)
|
| 040 |
# |
# |
|a DLC
|c DLC
|d DLC
|
| 042 |
# |
# |
|a pcc
|
| 050 |
# |
# |
|a HF5415.13
|b .M369 2002
|
| 082 |
# |
# |
|a 658.8
|b PE-W
|
| 100 |
# |
# |
|a Perreault, William D.
|
| 245 |
# |
# |
|a Basic marketing :
|b a global-managerial approach/
|c William D. Perreault, Jr., E. Jerome McCarthy
|
| 250 |
# |
# |
|a 14th ed.
|
| 260 |
# |
# |
|a Boston :
|b McGraw-Hill,
|c 2002
|
| 300 |
# |
# |
|a xxxii, 815 [28] p. :
|b col. ill., maps ;
|c 28 cm.
|e 1 computer laser optical disk (4 3/4 in.)
|
| 440 |
# |
# |
|a McGraw-Hill/Irwin series in marketing
|
| 500 |
# |
# |
|a A variety of multi-media instructional aids, including a Web site, are available to support the text.
|
| 500 |
# |
# |
|a Includes bibiliographical references (p. 754-810) and indexes.
|
| 538 |
# |
# |
|a System requirements for accompanying computer laser disk: Windows 95 or higher Pentium
|
| 650 |
# |
# |
|a Marketing
|x Management
|
| 700 |
# |
# |
|a McCarthy, E. Jerome
|q (Edmund Jerome)
|
| 923 |
# |
# |
|a 25/2006
|
| 992 |
# |
# |
|a 43.000
|
| 994 |
# |
# |
|a DLU
|
| 900 |
# |
# |
|a True
|
| 911 |
# |
# |
|a Đào Thị Thu Huyền
|
| 925 |
# |
# |
|a G
|
| 926 |
# |
# |
|a A
|
| 927 |
# |
# |
|a SH
|
| 980 |
# |
# |
|a Thư viện Trường Đại học Đà Lạt
|
