Nghiên cứu Marketing = Marketing research

Sách trình bày hệ thống nghiệp vụ marketing như: những vấn đề cơ bản về nghiên cứu marketing, mục tiêu và kế hoạch nghiên cứu marketing, vấn đề thu thập, phân tích dữ liệu và trình bày kết quả nghiên cứu marketing....

Full beskrivning

Sparad:

Bibliografiska uppgifter
Huvudupphovsman:	Luck, David J
Övriga upphovsmän:	Phan Văn Thăng (Biên dịch), Nguyễn Văn Hiến (Biên dịch), Rubin, Ronald S.
Materialtyp:	Bok
Språk:	Vietnamese
Publicerad:	H. Lao động - Xã hội 2009
Ämnen:	Quản trị kinh doanh
Taggar:	Lägg till en tagg Inga taggar, Lägg till första taggen!

Thư viện lưu trữ:	Thư viện Trường Đại học Nam Cần Thơ


LEADER	01244aam a22002298a 4500
001	NCT_23950
008	160713s2016 \|\|\|\|\|\|viesd
999			\|c 1137 \|d 1137
020			\|c 90000
082	0	4	\|2 23rd ed. \|a 658.8007 \|b L941
100	1		\|a Luck, David J
245	1	0	\|a Nghiên cứu Marketing = \|b Marketing research \|c David J. Luck, Ronald S. Rubin ; Phan Văn Thăng, Nguyễn Văn Hiến (biên soạn)
260			\|a H. \|b Lao động - Xã hội \|c 2009
300			\|a 649 tr. \|c 21cm
520	3		\|a Sách trình bày hệ thống nghiệp vụ marketing như: những vấn đề cơ bản về nghiên cứu marketing, mục tiêu và kế hoạch nghiên cứu marketing, vấn đề thu thập, phân tích dữ liệu và trình bày kết quả nghiên cứu marketing.
653			\|a Quản trị kinh doanh
700	1		\|a Phan Văn Thăng \|e Biên dịch
700	1		\|a Nguyễn Văn Hiến \|e Biên dịch
700	1		\|a Rubin, Ronald S.
942			\|2 ddc \|c BK
952			\|0 0 \|1 0 \|2 ddc \|4 0 \|6 658_800700000000000_L941 \|7 0 \|9 11849 \|a 000001 \|b 000001 \|d 2018-07-06 \|o 658.8007 L941 \|p MD.07039 \|r 2019-04-08 \|v 90000.00 \|w 2018-07-06 \|y BK
980			\|a Thư viện Trường Đại học Nam Cần Thơ

Nghiên cứu Marketing = Marketing research

Liknande verk