Nghiên cứu Marketing = Marketing research

Sách trình bày hệ thống nghiệp vụ marketing như: những vấn đề cơ bản về nghiên cứu marketing, mục tiêu và kế hoạch nghiên cứu marketing, vấn đề thu thập, phân tích dữ liệu và trình bày kết quả nghiên cứu marketing....

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书目详细资料
主要作者:	Luck, David J
其他作者:	Phan Văn Thăng (Biên dịch), Nguyễn Văn Hiến (Biên dịch), Rubin, Ronald S.
格式:	图书
语言:	Vietnamese
出版:	H. Lao động - Xã hội 2009
主题:	Quản trị kinh doanh
标签:	添加标签没有标签, 成为第一个标记此记录!

Thư viện lưu trữ:	Thư viện Trường Đại học Nam Cần Thơ


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100	1		\|a Luck, David J
245	1	0	\|a Nghiên cứu Marketing = \|b Marketing research \|c David J. Luck, Ronald S. Rubin ; Phan Văn Thăng, Nguyễn Văn Hiến (biên soạn)
260			\|a H. \|b Lao động - Xã hội \|c 2009
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520	3		\|a Sách trình bày hệ thống nghiệp vụ marketing như: những vấn đề cơ bản về nghiên cứu marketing, mục tiêu và kế hoạch nghiên cứu marketing, vấn đề thu thập, phân tích dữ liệu và trình bày kết quả nghiên cứu marketing.
653			\|a Quản trị kinh doanh
700	1		\|a Phan Văn Thăng \|e Biên dịch
700	1		\|a Nguyễn Văn Hiến \|e Biên dịch
700	1		\|a Rubin, Ronald S.
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Nghiên cứu Marketing = Marketing research

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