Digital business and e-commerce management

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Digital business and e-commerce management

This book offers a comprehensive guide to managing digital business and e-commerce. It covers key strategies for digital transformation, online marketing, customer engagement, and technology use in business. With real-world case studies and updated content on AI and digital platforms, it is an essen...

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Библиографические подробности
Главный автор:	Chaffey, Dave
Другие авторы:	Arturi, Tanya, Edmundson-Bird, David
Формат:	‌
Язык:	Vietnamese
Опубликовано:	Hoboken, NJ Pearson 2024
Редактирование:	8th ed.
Предметы:	Truyền thông đa phương tiện
Метки:	Добавить метку Нет меток, Требуется 1-ая метка записи!

Thư viện lưu trữ:	Thư viện Trường Đại học Nam Cần Thơ

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