Digital business and e-commerce management

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Digital business and e-commerce management

This book offers a comprehensive guide to managing digital business and e-commerce. It covers key strategies for digital transformation, online marketing, customer engagement, and technology use in business. With real-world case studies and updated content on AI and digital platforms, it is an essen...

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Podrobná bibliografie
Hlavní autor:	Chaffey, Dave
Další autoři:	Arturi, Tanya, Edmundson-Bird, David
Médium:	Kniha
Jazyk:	Vietnamese
Vydáno:	Hoboken, NJ Pearson 2024
Vydání:	8th ed.
Témata:	Truyền thông đa phương tiện
Tagy:	Přidat tag Žádné tagy, Buďte první, kdo otaguje tento záznam!

Thư viện lưu trữ:	Thư viện Trường Đại học Nam Cần Thơ

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