Internet marketing and e-commerce

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Internet marketing and e-commerce

Foundations -- Introduction -- A digital world -- Networks -- Individuals online -- Essential skills -- Web business models -- Online branding -- Usability, credibility, and persuasion -- Traffic building -- Personalization -- Creating commitment -- Innovation and the net -- Pricing in an online wor...

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Bibliografski detalji
Glavni autor:	Hanson, Ward A
Daljnji autori:	Kalyanam, Kirthi
Format:	Knjiga
Jezik:	Undetermined
Teme:	Internet marketing; Commerce électronique; Marketing sur Internet; Tiếp thị trực tuyến; Thương mại điện tử; Tiếp thị trên mạng
Online pristup:	http://lrc.tdmu.edu.vn/opac/search/detail.asp?aID=2&ID=30241
Oznake:	Dodaj oznaku Bez oznaka, Budi prvi tko označuje ovaj zapis!

Thư viện lưu trữ:	Trung tâm Học liệu Trường Đại học Thủ Dầu Một

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