Strategic brand management building, measuring, and managing brand equity

Benzer Materyaller

•  Strategic brand management : Building, measuring, and managing brand equity
  Yazar::  Keller, Kevin Lane
  Baskı/Yayın Bilgisi: (2013)
• Strategic brand management building, measuring, and managing brand equity
  Yazar:: Keller, Kevin Lane
  Baskı/Yayın Bilgisi: (2008)
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  Yazar:: Isarabhkdee, Piyachart
  Baskı/Yayın Bilgisi: (2017)
• Living Brands :
  Yazar:: Nadeau, Raymond
  Baskı/Yayın Bilgisi: (2007)
• Brand positioning :
  Yazar:: Sengupta, Subroto
  Baskı/Yayın Bilgisi: (2005)