Practical Web Analytics for User Experience: How Analytics Can Hepl You Understand Your Users /

Practical Web Analytics for User Experience teaches you how to use web analytics to help answer the complicated questions facing UX professionals. Within this book, you'll find a quantitative approach for measuring a website's effectiveness and the methods for posing and answering specific...

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主要作者: Beasley, Michael
格式: 圖書
語言:English
出版: Boston : Elsevier, 2013
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