Essentials of Marketing: A Global-managerial Approach (Mcgraw-Hill/Irwin Series in Marketing) /

Essentials of Marketing is a brief version of Basic Marketing, the worldwide market leading Principles text. Basic Marketing and Essentials of Marketing are the first books to develop and present the 4Ps framework (Product, Price, Place, Promotion) which describes the components of the marketing mix...

Cur síos iomlán

Đã lưu trong:
Sonraí Bibleagrafaíochta
Príomhúdar: Mc Carthy E.Jerome
Údair Eile: Perreault William D
Formáid: Leabhar
Teanga:Vietnamese
Foilsithe: American : McGraw Hill/Irwin , 2006
Ábhair:
Clibeanna: Cuir Clib Leis
Gan Chlibeanna, Bí ar an gcéad duine leis an taifead seo a chlibeáil!
Thư viện lưu trữ: Thư viện Trường CĐ Kỹ Thuật Cao Thắng