Marketing success stories South African case studies

This is an updated South African edition of the narrative textbook covering the strategies of Southern African companies which have, through marketing interventions, repositioned themselves or grown market share

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Detalhes bibliográficos
Outros Autores: edited by Michael Cant and Ricardo Machado
Idioma:Undetermined
English
Publicado em: Cape Town Oxford University Press 2008
Assuntos:
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Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Trà Vinh