Basic marketing research

This is a good book for beginners in marketing research and want to know how to conduct market research. This is a book for the undergraduate marketing program. Our instructor used it for the MBA program as it explains some of the concepts really well

Đã lưu trong:
Sonraí Bibleagrafaíochta
Príomhúdar: Gilbert A.Churchill
Údair Eile: Gilbert A.Churchill; Jr.; Tom J. Brown
Teanga:Undetermined
English
Foilsithe: Mason, OH Thomson/South Western 2007
Ábhair:
Clibeanna: Cuir Clib Leis
Gan Chlibeanna, Bí ar an gcéad duine leis an taifead seo a chlibeáil!
Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Trà Vinh