How to plan exhibitions

This series provides an introduction to advertising in four key media. Written for managers using these media for the first time, each book is a practical guide to planning, preparing, running and evaluating a campaign in a particular medium. The books are supported throughout by real documents such...

Full description

Saved in:
Bibliographic Details
Main Author: Maitland, Iain
Other Authors: Iain Maitland
Language:Undetermined
English
Published: Herndon, VA Cassell 1997
Subjects:
Tags: Add Tag
No Tags, Be the first to tag this record!
Institutions: Trung tâm Học liệu Trường Đại học Trà Vinh