Customer relationship marketing get to know your customers and win their loyalty
As major corporations work to unlock the full power of e-commerce they are realizing that customer relationship marketing is an important key: only by forming a lasting relationship with each individual can they target their customers effectively
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| Language: | Undetermined English |
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London
Kogan Page in association with Marketing magazine, repr. 2002
2000
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| Institutions: | Trung tâm Học liệu Trường Đại học Trà Vinh |
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