Customer relationship marketing get to know your customers and win their loyalty

As major corporations work to unlock the full power of e-commerce they are realizing that customer relationship marketing is an important key: only by forming a lasting relationship with each individual can they target their customers effectively

שמור ב:
מידע ביבליוגרפי
מחבר ראשי: Stone, Merlin
מחברים אחרים: Merlin Stone; Neil Woodcock; Liz Machtynger
שפה:Undetermined
English
יצא לאור: London Kogan Page in association with Marketing magazine, repr. 2002 2000
נושאים:
תגים: הוספת תג
אין תגיות, היה/י הראשונ/ה לתייג את הרשומה!
Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Trà Vinh
תיאור
סיכום:As major corporations work to unlock the full power of e-commerce they are realizing that customer relationship marketing is an important key: only by forming a lasting relationship with each individual can they target their customers effectively
תיאור פיזי:xii, 228 p.
24 cm
ביבליוגרפיה:Included index
ISBN:0749427000
9780749427009