Competitive intelligence for dummies

Competitive intelligence is the art of defining, gathering, analyzing, and distributing intelligence about products, customers, competitors, individuals, concepts, information, ideas, or data needed to support executives and managers in making strategic decisions for an organization. "Competiti...

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Opis bibliograficzny
1. autor: Underwood, Jim
Kolejni autorzy: by James D. Underwood
Język:Undetermined
English
Wydane: Hoboken, N.J.,Chichester Wiley,John Wiley [distributor] 2013
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Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Trà Vinh