Unselling the new customer experience

UnSelling is about everything but the sell. We put all of our focus on the individual purchase transaction, while putting the rest of our business actions second. We've become blind to customer service, support, branding, experiences and even product quality. Sixty percent of a purchasing decis...

Täydet tiedot

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Bibliografiset tiedot
Päätekijä: Stratten, Scott
Muut tekijät: Scott Stratten; Alison Kramer
Kieli:Undetermined
English
Julkaistu: Hoboken Wiley 2014
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Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Trà Vinh