Unselling the new customer experience
UnSelling is about everything but the sell. We put all of our focus on the individual purchase transaction, while putting the rest of our business actions second. We've become blind to customer service, support, branding, experiences and even product quality. Sixty percent of a purchasing decis...
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| 主要作者: | Stratten, Scott |
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| 其他作者: | Scott Stratten; Alison Kramer |
| 语言: | Undetermined English |
| 出版: |
Hoboken
Wiley
2014
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| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Trà Vinh |
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