Voice of the customer capture and analysis

Voice of the Customer Capture and Analysis equips Six Sigma you with the skills needed to create and deploy surveys, capture real customers need with ethnographic methods, immediately analyze the results, and coordinate and drive responsive actions. Quality expert Kai Yang explains how to utilize th...

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Đã lưu trong:
Chi tiết về thư mục
Tác giả chính: Yang, Kai
Tác giả khác: Kai Yang
Ngôn ngữ:Undetermined
English
Được phát hành: New York McGraw-Hill
Những chủ đề:
Các nhãn: Thêm thẻ
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Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Trà Vinh
Miêu tả
Tóm tắt:Voice of the Customer Capture and Analysis equips Six Sigma you with the skills needed to create and deploy surveys, capture real customers need with ethnographic methods, immediately analyze the results, and coordinate and drive responsive actions. Quality expert Kai Yang explains how to utilize the statistical methods of Design for Six Sigma to identify key customer needs and assess the cost of poor quality. He then shows how to design robust products to meet those needs, optimize product life cycles, and accurately validate their findings
Mô tả vật lý:xi, 416 p.
ill.
24 cm
Thư mục:Includes bibliographical references (p. 399-402) and index
số ISBN:0071465448
9780071465441