Services marketing /
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| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
New York :
McGraw Hill,
1996.
|
| Subjects: | |
| Tags: |
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| Institutions: | Mạng thư viện Đại học Đà Nẵng |
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| LEADER | 00917cam a2200361 i 4500 | ||
|---|---|---|---|
| 001 | 000046373 | ||
| 003 | 5836 | ||
| 005 | 20030217151839.0 | ||
| 008 | 010220|1996 vm 000 eng | ||
| 020 | |a 0071148817 (pbk) | ||
| 040 | |a IRC |c IRC |d IRC | ||
| 041 | 0 | |a eng | |
| 082 | 1 | 4 | |a 658.8 |b ZE-V |
| 100 | 1 | |a Zeithaml, Valarie A. | |
| 245 | 0 | 0 | |a Services marketing / |c Valarie A. Zeithaml. |
| 260 | |a New York : |b McGraw Hill, |c 1996. | ||
| 300 | |a xx, 700p. : |b ill., maps. | ||
| 630 | 0 | 4 | |a Marketing. |
| 630 | 0 | 4 | |a Customer services. |
| 630 | 0 | 4 | |a Service industries. |
| 650 | 0 | 4 | |a Marketing. |
| 650 | 0 | 4 | |a Customer services. |
| 650 | 0 | 4 | |a Service industries |x Marketing. |
| OWN | |a DUT | ||
| 999 | |a From the UDN01 | ||
| TYP | |a Monograph | ||
| TYP | |a Printed language | ||
| 980 | |a Mạng thư viện Đại học Đà Nẵng | ||


