Modern marketing theory : critical issues in the philosophy of marketing science /
Introduction. The morphology of explanation. Explanation. The morphology of scientific laws. Scientific laws. The morphology of theory. Theory. Natural philosophy and the rise of science. The development of the discipline of philosophy of science. The rise and fall of historical relativism in philos...
שמור ב:
| מחבר ראשי: | |
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| פורמט: | ספר |
| שפה: | English |
| יצא לאור: |
Cincinnati, OH :
South-Western,
1991.
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| נושאים: | |
| תגים: |
הוספת תג
אין תגיות, היה/י הראשונ/ה לתייג את הרשומה!
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| Thư viện lưu trữ: | Mạng thư viện Đại học Đà Nẵng |
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| 040 | |a IRC |c IRC |d IRC | ||
| 041 | 0 | |a eng | |
| 082 | 1 | 4 | |a 658.8 |b HU-S |
| 100 | 1 | |a Hunt, Shelby D. | |
| 245 | 0 | 0 | |a Modern marketing theory : |b critical issues in the philosophy of marketing science / |c Shelby D. Hunt. |
| 260 | |a Cincinnati, OH : |b South-Western, |c 1991. | ||
| 300 | |a x, 499 p. : |b ill. ; |c 24cm. | ||
| 520 | 3 | |a Introduction. The morphology of explanation. Explanation. The morphology of scientific laws. Scientific laws. The morphology of theory. Theory. Natural philosophy and the rise of science. The development of the discipline of philosophy of science. The rise and fall of historical relativism in philosophy of science. Post-relativistic philosophy of science. | |
| 630 | 0 | 4 | |a Marketing. |
| 630 | 0 | 4 | |a Positivism. |
| 650 | 0 | 4 | |a Marketing. |
| 650 | 0 | 4 | |a Marketing research. |
| 650 | 0 | 4 | |a Philosophy, Modern. |
| 650 | 0 | 4 | |a Positivism. |
| OWN | |a DUT | ||
| 999 | |a From the UDN01 | ||
| TYP | |a Monograph | ||
| TYP | |a Printed language | ||
| 980 | |a Mạng thư viện Đại học Đà Nẵng | ||