Modern marketing theory : critical issues in the philosophy of marketing science /
Introduction. The morphology of explanation. Explanation. The morphology of scientific laws. Scientific laws. The morphology of theory. Theory. Natural philosophy and the rise of science. The development of the discipline of philosophy of science. The rise and fall of historical relativism in philos...
Sparad:
| Huvudupphovsman: | Hunt, Shelby D. |
|---|---|
| Materialtyp: | Bok |
| Språk: | English |
| Publicerad: |
Cincinnati, OH :
South-Western,
1991.
|
| Ämnen: | |
| Taggar: |
Lägg till en tagg
Inga taggar, Lägg till första taggen!
|
| Thư viện lưu trữ: | Mạng thư viện Đại học Đà Nẵng |
|---|
Liknande verk
-
In defense of legal positivism
av: Kramer, Matthew H.
Publicerad: (1999) -
Contemporary marketing research /
av: McDaniel, Carl D.
Publicerad: (1999) -
Marketing research in a marketing environment /
av: Dillon, William R.
Publicerad: (1994) -
Marketing research /
av: Aaker, David A.
Publicerad: (2001) -
Marketing research
av: Malhotra, Naresh K.
Publicerad: (2003)


