Strategic electronic marketing : managing e-business /
Introduction to E-business. Understanding E-business technology. E-business communication. E-business distribution systems. E-business value strategies. The individual and the diffusion of innovations. Information collection and use...
Bewaard in:
| Hoofdauteur: | |
|---|---|
| Formaat: | Boek |
| Taal: | English |
| Gepubliceerd in: |
Cincinnati, Ohio :
South-Western College,
2000.
|
| Onderwerpen: | |
| Tags: |
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| Thư viện lưu trữ: | Mạng thư viện Đại học Đà Nẵng |
|---|
| LEADER | 01162cam a2200349 i 4500 | ||
|---|---|---|---|
| 001 | 000048234 | ||
| 003 | 7942 | ||
| 005 | 20030402111119.0 | ||
| 008 | 010322|2000 vm 000 eng | ||
| 020 | |a 0324013191 | ||
| 040 | |a IRC |c IRC |d IRC | ||
| 041 | 0 | |a eng | |
| 082 | 1 | 4 | |a 658.84 |b KL-B |
| 100 | 1 | |a Kleindl, Brad Alan, |d 1955-, |e Ph.D. | |
| 245 | 0 | 0 | |a Strategic electronic marketing : |b managing e-business / |c Brad Alan Keindl. |
| 260 | |a Cincinnati, Ohio : |b South-Western College, |c 2000. | ||
| 300 | |a xxi, 342 p. : |b ill. ; |c 24cm. | ||
| 520 | 3 | |a Introduction to E-business. Understanding E-business technology. E-business communication. E-business distribution systems. E-business value strategies. The individual and the diffusion of innovations. Information collection and use... | |
| 630 | 0 | 4 | |a Telemarketing. |
| 630 | 0 | 4 | |a Database marketing. |
| 650 | 0 | 4 | |a Telemarketing. |
| 650 | 0 | 4 | |a Database marketing. |
| OWN | |a DUT | ||
| 999 | |a From the UDN01 | ||
| TYP | |a Monograph | ||
| TYP | |a Printed language | ||
| 980 | |a Mạng thư viện Đại học Đà Nẵng | ||