Strategic electronic marketing : managing e-business /
Introduction to E-business. Understanding E-business technology. E-business communication. E-business distribution systems. E-business value strategies. The individual and the diffusion of innovations. Information collection and use...
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| Autor principal: | Kleindl, Brad Alan, 1955- (Ph.D.) |
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| Format: | Llibre |
| Idioma: | English |
| Publicat: |
Cincinnati, Ohio :
South-Western College,
2000.
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| Matèries: | |
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| Thư viện lưu trữ: | Mạng thư viện Đại học Đà Nẵng |
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