Marketing research /
This book is about: The nature and scope of marketing research; Data collection; Data analysis; Special topics in data analysis; Applications;...
保存先:
| 第一著者: | |
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| その他の著者: | , |
| フォーマット: | 図書 |
| 言語: | English |
| 出版事項: |
New York :
John Wiley and Sons,
2001.
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| 版: | 7th ed. |
| 主題: | |
| タグ: |
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| Thư viện lưu trữ: | Mạng thư viện Đại học Đà Nẵng |
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| 要約: | This book is about: The nature and scope of marketing research; Data collection; Data analysis; Special topics in data analysis; Applications;... |
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| 物理的記述: | xvi, 751 p. : ill. ; 25.5cm. |
| ISBN: | 0471363405 |