The handbook of international marketing communications /
This book is about: General overview: Issues and concepts; Aspects of international marketing communications; ...
Αποθηκεύτηκε σε:
| Μορφή: | Βιβλίο |
|---|---|
| Γλώσσα: | English |
| Έκδοση: |
Oxford, UK ; Malden, MA :
Blackwell,
1999.
|
| Θέματα: | |
| Ετικέτες: |
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| Thư viện lưu trữ: | Mạng thư viện Đại học Đà Nẵng |
|---|
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| 040 | |a IRC |c IRC |d IRC | ||
| 041 | 0 | |a eng | |
| 082 | 1 | 4 | |a 658.848 |b Ha-I |
| 245 | 0 | 4 | |a The handbook of international marketing communications / |c Edited by Sylvester O. Monye. |
| 260 | |a Oxford, UK ; Malden, MA : |b Blackwell, |c 1999. | ||
| 300 | |a xv, 294 p. ; |c 24.5cm. | ||
| 520 | 3 | |a This book is about: General overview: Issues and concepts; Aspects of international marketing communications; ... | |
| 630 | 0 | 4 | |a Marketing. |
| 630 | 0 | 4 | |a Export marketing. |
| 650 | 0 | 4 | |a Marketing. |
| 650 | 0 | 4 | |a Export marketing. |
| 650 | 0 | 4 | |a Advertising. |
| 650 | 0 | 4 | |a Communication in marketing. |
| 650 | 0 | 4 | |a Communication, International. |
| OWN | |a DUT | ||
| 999 | |a From the UDN01 | ||
| TYP | |a Monograph | ||
| TYP | |a Printed language | ||
| 980 | |a Mạng thư viện Đại học Đà Nẵng | ||