Understanding business markets : interation, relationships and networks /

Interaction and relationships in business markets. Business markets as networks. Developing marketing strategy. Developing purchasing strategy. Technology and networks.

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Bibliografische gegevens
Formaat: Boek
Taal:English
Gepubliceerd in: London : The Dryden Press, 1997.
Editie:2nd ed.
Onderwerpen:
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Thư viện lưu trữ: Mạng thư viện Đại học Đà Nẵng
LEADER 01056cam a2200337 i 4500
001 000049072
003 8800
005 20030311154758.0
008 010324|1997 vm 000 eng
020 |a 003099053X 
040 |a IRC  |c IRC  |d IRC 
041 0 |a eng 
082 1 4 |a 380.1065  |b Un-B 
245 0 0 |a Understanding business markets :  |b interation, relationships and networks /  |c edited by David Ford. 
250 |a 2nd ed. 
260 |a London :  |b The Dryden Press,  |c 1997. 
300 |a xvi, 578 p. :  |b ill. ;  |c 24.5cm. 
520 3 |a Interaction and relationships in business markets. Business markets as networks. Developing marketing strategy. Developing purchasing strategy. Technology and networks. 
630 0 4 |a Industrial marketing. 
630 0 4 |a Business markets. 
650 0 4 |a Industrial marketing. 
OWN |a DUT 
999 |a From the UDN01 
TYP |a Monograph 
TYP |a Printed language 
980 |a Mạng thư viện Đại học Đà Nẵng