Global marketing : concepts, strategies, practice : text and readings /
Global marketing. The economic environment. The financial environment. The political and legal environment. The cultural environment. Global product strategies. Global pricing decisions...
Bewaard in:
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| Formaat: | Boek |
| Taal: | English |
| Gepubliceerd in: |
Cincinnati, OH :
South-Western College,
1995.
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| Onderwerpen: | |
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| Thư viện lưu trữ: | Mạng thư viện Đại học Đà Nẵng |
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