Financial services and the consumer /
Introduction. The emergence of the financial service consumer. Financial services go to market. Service quality, marketing, and human resource management strategies. Consumer financial behaviour. Consumerism comes to financial services.
Đã lưu trong:
| Príomhúdar: | |
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| Formáid: | Leabhar |
| Teanga: | English |
| Foilsithe: |
London :
Routledge,
1994.
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| Ábhair: | |
| Clibeanna: |
Cuir Clib Leis
Gan Chlibeanna, Bí ar an gcéad duine leis an taifead seo a chlibeáil!
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| Thư viện lưu trữ: | Mạng thư viện Đại học Đà Nẵng |
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| Achoimre: | Introduction. The emergence of the financial service consumer. Financial services go to market. Service quality, marketing, and human resource management strategies. Consumer financial behaviour. Consumerism comes to financial services. |
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| Cur Síos Fisiciúil: | 133 p. ; 21.5cm. |
| ISBN: | 0415099625 |