Nguồn gốc nhãn hiệu :

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Nguồn gốc nhãn hiệu : Sự tiến hóa của sản phẩm liên tục tạo nên cơ hội xuất hiện các nhãn hiệu mới như thế nào?

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Nội dung sách là xây dựng các nhãn hiệu thành công và đạt được tăng trưởng trong kinh doanh, tầm quan trọng của việc là nhãn hiệu đầu tiên, việc tạo ra một chủng loại hàng hóa mới cho đến việc định vị nhãn hiệu để cạnh tranh....

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Bibliographic Details
Main Author:	Ries, Al
Format:	Book
Language:	Undetermined
Published:	Hà Nội Tri thức 2006
Subjects:	Brand name products,Product management,Industrial management,Nhãn hiệu sản xuất,Quản lý sản xuất,Quản trị doanh nghiệp
Tags:	Add Tag No Tags, Be the first to tag this record!

Institutions:	Trung tâm Học liệu Trường Đại học Cần Thơ

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