Developing new food products for changing marketplace

When Brody and Lord could find no suitable textbook for their course in product policy for food marketing majors at St. John's University, they cobbled together notes and invited in speakers for several years. Finally they had had enough, and invited specialists to write accounts of the various...

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Autor principal: Brody, Aaron L
Formato: Libro
Lenguaje:Undetermined
Publicado: Boca Raton, Fla. CRC Press 2008
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