Marketing management : Knowledge and skills

Marketing Management, 8/e, by Peter and Donnelly, serves as an overview for critical issues in marketing management. The text strives to enhance knowledge of marketing management and advance student skills so they can develop and maintain successful marketing strategies. The text does this through c...

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Detalles Bibliográficos
Autor Principal:	Peter, J. Paul
Formato:	Libro
Idioma:	Undetermined
Publicado:	Boston McGraw-Hill/Irwin 2007
Những chủ đề:	Marketing,Marketing,Tiếp thị,Tiếp thị Management,Management,Quản lý
Các nhãn:	Engadir etiqueta Sen Etiquetas, Sexa o primeiro en etiquetar este rexistro!

Thư viện lưu trữ:	Trung tâm Học liệu Trường Đại học Cần Thơ

Marketing management Knowledge and skills

por Peter, J. Paul
Publicado 2007

Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Thủ Dầu Một

Ligazón do recurso

Marketing management : knowledge and skills

por Peter, J Paul
Publicado 1998

Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Cần Thơ

Marketing management : Knowledge and skills

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