Marketing management : Knowledge and skills

Marketing Management, 8/e, by Peter and Donnelly, serves as an overview for critical issues in marketing management. The text strives to enhance knowledge of marketing management and advance student skills so they can develop and maintain successful marketing strategies. The text does this through c...

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Dades bibliogràfiques
Autor principal:	Peter, J. Paul
Format:	Llibre
Idioma:	Undetermined
Publicat:	Boston McGraw-Hill/Irwin 2007
Matèries:	Marketing,Marketing,Tiếp thị,Tiếp thị Management,Management,Quản lý
Etiquetes:	Afegir etiqueta Sense etiquetes, Sigues el primer a etiquetar aquest registre!

Thư viện lưu trữ:	Trung tâm Học liệu Trường Đại học Cần Thơ

Marketing management Knowledge and skills

per Peter, J. Paul
Publicat 2007

Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Thủ Dầu Một

Obtenir text complet

Marketing management : knowledge and skills

per Peter, J Paul
Publicat 1998

Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Cần Thơ

Marketing management : Knowledge and skills

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