Marketing financial services

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Marketing financial services

Within a practical business context of the changing, competitive climate, this book details the implications for marketing strategy. New chapters cover topics such as credit cards and customer care, while several relevant case studies have also been added. Combining analysis of principles, concepts...

Disgrifiad llawn

Wedi'i Gadw mewn:

Manylion Llyfryddiaeth
Fformat:	Llyfr
Iaith:	Undetermined
Cyhoeddwyd:	Oxford, England Butterworth-Heinemann 1995
Pynciau:	Financial services industry,Bank marketing,Công nghiệp dịch vụ tài chính Great Britain,Great Britain,Vương quốc Anh
Tagiau:	Ychwanegu Tag Dim Tagiau, Byddwch y cyntaf i dagio'r cofnod hwn!

Thư viện lưu trữ:	Trung tâm Học liệu Trường Đại học Cần Thơ

Eitemau Tebyg

Financial services marketing : a reader /
Cyhoeddwyd: (1997)

Financial services and the consumer /
gan: Burton, Dawn.
Cyhoeddwyd: (1994)

The virtual banking revolution : the customer, the bank and the future /
gan: Essinger, James, 1957-
Cyhoeddwyd: (1999)

The service industries :
gan: Channon, Derek French
Cyhoeddwyd: (1978)

Financial innovation and monetary policy /
gan: Pawley, Michael, 1964-
Cyhoeddwyd: (1993)

The economics of business life
gan: Penson, Henry
Cyhoeddwyd: (1933)

Group Financial Statements
gan: Dodge, Roy
Cyhoeddwyd: (1996)

Newspaper press directory 1970
Cyhoeddwyd: (1970)

Services for British exporters
Cyhoeddwyd: (1968)

Principles of marketing /
gan: Wainwright, Ken.
Cyhoeddwyd: (1994)

Counselling skills in social work practice /
gan: Seden, Janet, 1947-
Cyhoeddwyd: (1999)

'Race' and community care /
Cyhoeddwyd: (1996)

Information management in health services /
Cyhoeddwyd: (1994)

Religion in modern Britain
gan: Bruce, Steve
Cyhoeddwyd: (1995)

The
gan: Morgan, Kenneth O.
Cyhoeddwyd: (2001)

Foundation leisure and tourism /
gan: Sutherland, Jon.
Cyhoeddwyd: (1996)

Manufacturing industries
Cyhoeddwyd: (1975)

The British banking system.
Cyhoeddwyd: (1968)

Electricity markets : investment, performance and analysis /
gan: Murray, Barrie.
Cyhoeddwyd: (1998)

Performance management and appraisal : in health services /
gan: Edis, Martin.
Cyhoeddwyd: (1995)

Analysing community work : its theory and practice /
gan: Popple, Keith.
Cyhoeddwyd: (1995)

A Study of the evolution of concentration in the mechanical engineering sector for the United Kingdom
Cyhoeddwyd: (1975)

Leisure and tourism : intermediate GNVQ /
gan: Kemp, Katherine.
Cyhoeddwyd: (1998)

'Race', communication and the caring professions /
gan: Robinson, Lena.
Cyhoeddwyd: (1998)

Evaluating community care : services for people with learning difficulties /
gan: Wright, Ken.
Cyhoeddwyd: (1994)

Essential law for information professionals
gan: Paul Pedley
Cyhoeddwyd: (2003)

Understanding UK annual reports and accounts : a case study approach /
gan: Laidler, J.
Cyhoeddwyd: (1998)

The economics of the financial system
gan: Bain, A. D.
Cyhoeddwyd: (1981)

Roman Britain
gan: Salway, Peter
Cyhoeddwyd: (2000)

The
gan: Strachan, Hew
Cyhoeddwyd: (1997)

The law-making process
gan: Zander, Michael
Cyhoeddwyd: (2015)

Equality in managing service delivery /
gan: Collier, Rohan, 1945-
Cyhoeddwyd: (1998)

Company financial reporting :
gan: Lee, T. A.
Cyhoeddwyd: (1976)

The law and practice of banking
gan: Holden, J Milnes
Cyhoeddwyd: (1993)

Principles of banking law
gan: Ross Cranston
Cyhoeddwyd: (1997)

Modern banking law
gan: E.P. Ellinger
Cyhoeddwyd: (2002)

De- industrialisation
gan: Blackaby, Frank
Cyhoeddwyd: (1979)

Post-Innovation performance :
Cyhoeddwyd: (1986)

Industrial democracy and nationalization :
gan: Clegg, Hugh Armstrong
Cyhoeddwyd: (1951)

The family and industrial society
gan: Harris, C. C.
Cyhoeddwyd: (1983)