Marketing management
This worldwide best-selling book highlights the most recent trends and developments in global marketing-with an emphasis on the importance of teamwork between marketing and all the other functions of the business. It introduces new perspectives in successful strategic market planning, and presents a...
Bewaard in:
| Hoofdauteur: | Kotler, Philip |
|---|---|
| Formaat: | Boek |
| Taal: | Undetermined |
| Gepubliceerd in: |
Upper Saddle River, N.J.
Prentice Hall
2003
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| Onderwerpen: | |
| Tags: |
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| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Cần Thơ |
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