Persuasion, social influence, and compliance gaining
Persuasion, Social Influence, and Compliance Gaining looks at persuasion from a broad-based perspective, encompassing the full scope of persuasion as it is found in everyday life. This text examines persuasion in a variety of contexts and settings, including advertising, small groups, and face-to-fa...
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| Main Author: | Gass, Robert H. |
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| Format: | Book |
| Language: | Undetermined |
| Published: |
Boston
Allyn and Bacon
1999
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| Subjects: | |
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| Institutions: | Trung tâm Học liệu Trường Đại học Cần Thơ |
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