Promotion & marketing for broadcasting, cable & the web, fourth edition

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Promotion & marketing for broadcasting, cable & the web, fourth edition

Promotion & Marketing for Broadcasting, Cable and the Web has remained one of the only books about promotion for radio, TV, cable, and now the web. The latest edition of this highly-regarded textbook has been updated to encompass the enormous structural and economic changes in the industry since...

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Bibliografiske detaljer
Format:	Bog
Sprog:	Undetermined
Udgivet:	Boston,Oxford Focal Press 2002
Fag:	Television broadcasting,Radio broadcasting,Cable television,Phát sóng truyền hình,Phát thanh,Truyền hình cáp Marketing,Marketing,Marketing,Tiếp thị,Tiếp thị,Tiếp thị
Tags:	Tilføj Tag Ingen Tags, Vær først til at tagge denne postø!

Thư viện lưu trữ:	Trung tâm Học liệu Trường Đại học Cần Thơ

Lignende værker

Radio-television-cable management /
af: Brown, James A. 1932-
Udgivet: (1998)

Instructor's Manual for Craft, Leigh, and Godfrey's Electronic media
af: Barrett, Marianne
Udgivet: (2001)

The history of broadcasting in Japan
Udgivet: (1967)

Satellite broadcasting
Udgivet: (1985)

La télévision
af: Melon-Martinez, Enrique
Udgivet: (1969)

Television
af: Newcomb, Horace
Udgivet: (2000)

Television and radio :
af: Chester, Giraud
Udgivet: (1956)

The broadcast journalism handbook :
af: Thompson, Robert
Udgivet: (2004)

La grande chance de la télévision
af: Oulif, Jean
Udgivet: (1963)

Inventing television culture
af: Thumim, Janet
Udgivet: (2004)

Cable television
af: Grant, William
Udgivet: (1983)

Television and society /
af: Abercrombie, Nicholas.
Udgivet: (1996)

Broadcast news handbook : writing, reporting, and producing /
af: Tuggle, C. A.
Udgivet: (2001)

Consuming television : television and its audience. /
af: Mullan, Bob.
Udgivet: (1997)

Air words :
af: Hewitt, John
Udgivet: (2002)

Air time :
af: Gates, Gary Paul
Udgivet: (1978)

Phỏng vấn trong chính luận truyền hình
af: Trần, Bảo Khánh
Udgivet: (2020)

Beyond Broadcasting :
af: Hollins, Timothy
Udgivet: (1984)

The economics of cable television
af: Webb, G. Kent
Udgivet: (1983)

Tele-visionaries :
af: Webb, Richard C.
Udgivet: (2005)

Le Câble La Télévision Aupluriel.
Udgivet: (1986)

Broadcasting politics in Japan :
af: Krauss, Ellis S.
Udgivet: (2000)

Due to circumstances beyond our control...
af: Friendly, Fred W.
Udgivet: (1967)

News is people :
af: Allen, Craig
Udgivet: (2001)

Broadcasting, voice, and accountability :
Udgivet: (2008)

Girl in a CBC studio: With excerpts from the Canadian broadcasting corporation programme, Tea & trumpets, 1958-1965
af: Mary Peate

Broadcasting for beginners
af: Edmonds, I. G.
Udgivet: (1979)

Television in the eighties :
af: Moorfoot, Rex
Udgivet: (1982)

How to write television news
af: Kant, Garth
Udgivet: (2006)

Media studies : texts, institutions and audiences /
af: Taylor, Lisa.
Udgivet: (1999)

Programming for TV, radio, and the Internet :
af: Perebinossoff, Philippe.
Udgivet: (2005)

Cable cowboy :
af: Robichaux, Mark
Udgivet: (2002)

A
af: Ahmad, Nihal
Udgivet: (2005)

Integrated advertising, promotion, and marketing communications
af: Clow, Kenneth E.
Udgivet: (2018)

Double your income with network marketing :
af: Tribble, Ty
Udgivet: (2012)

Quản lý viễn thông, phát thanh và truyền hình
af: Nguyễn, Xuân Vinh
Udgivet: (2003)

Lights, camera, war :
af: Neuman, Johanna
Udgivet: (1996)

Broadcasting in Japan :
af: Ito, Masami
Udgivet: (1978)

Marketing
Udgivet: (2006)

Marketing :
af: Kerin, Roger A.
Udgivet: (2009)