Understanding strategic management

Designed specifically for modules taught over one semester, this new textbook covers all the core topics of Strategic Management in 12 manageable chapters. This succinct textbook takes students through all the key stages of Strategic Management: Analysis, Formulation, and Implementation, with an emp...

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Autor principal: Henry, Anthony
Formato: Libro
Lenguaje:Undetermined
Publicado: Oxford,New York Oxford University Press 2008
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