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Brand admiration : Building a business people love

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Brand Admiration uses deep research on consumer psychology, marketing, consumer engagement and communication to develop a powerful, integrated perspective and innovative approach to brand management. Using numerous real-world examples and backed by research from top notch academics, this book descri...

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Αποθηκεύτηκε σε:

Λεπτομέρειες βιβλιογραφικής εγγραφής
Κύριος συγγραφέας:	Park, C. Whan
Μορφή:	Βιβλίο
Γλώσσα:	Undetermined
Έκδοση:	Hoboken, New Jersey Wiley 2016
Θέματα:	Xây dựng thương hiệu (Tiếp thị),Branding (Marketing)
Ετικέτες:	Προσθήκη ετικέτας Δεν υπάρχουν, Καταχωρήστε ετικέτα πρώτοι!

Thư viện lưu trữ:	Trung tâm Học liệu Trường Đại học Cần Thơ

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