Brand admiration : Building a business people love
Brand Admiration uses deep research on consumer psychology, marketing, consumer engagement and communication to develop a powerful, integrated perspective and innovative approach to brand management. Using numerous real-world examples and backed by research from top notch academics, this book descri...
Enregistré dans:
| Auteur principal: | Park, C. Whan |
|---|---|
| Format: | Livre |
| Langue: | Undetermined |
| Publié: |
Hoboken, New Jersey
Wiley
2016
|
| Sujets: | |
| Tags: |
Ajouter un tag
Pas de tags, Soyez le premier à ajouter un tag!
|
| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Cần Thơ |
|---|
Documents similaires
-
Brand admiration
par: Park, C. Whan
Publié: (2016) -
SPIKE your brand ROI :
par: Cehrs, Adele
Publié: (2015) -
Brands and branding
par: Brown, Stephen
Publié: (2016) -
Brand Admiration /
par: C Whan Park
Publié: (2016) -
Hoạch định chiến lược xây dựng thương hiệu sản phẩm Bưởi da xanh Bến Tre :
par: Nguyễn, Thị Hồng Khoa
Publié: (2016)