Essentials of marketing research : A hands-on orientation
This text provides a better teaching and learning experience–for you and your students. It will help you to: give students a framework for understanding, emphasize practical applications, foster interest through contemporary content, enable student success via learning aids.
Αποθηκεύτηκε σε:
| Κύριος συγγραφέας: | |
|---|---|
| Μορφή: | Βιβλίο |
| Γλώσσα: | Undetermined |
| Έκδοση: |
Boston
Pearson
2015
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| Θέματα: | |
| Ετικέτες: |
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| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Cần Thơ |
|---|
| LEADER | 00869nam a2200217Ia 4500 | ||
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| 008 | 210402s9999 xx 000 0 und d | ||
| 020 | |c 963000 | ||
| 082 | |a 658.3 | ||
| 082 | |b M249 | ||
| 100 | |a Malhotra, Naresh K. | ||
| 245 | 0 | |a Essentials of marketing research : | |
| 245 | 2 | |b A hands-on orientation | |
| 245 | 0 | |c Naresh K. Malhotra | |
| 260 | |a Boston | ||
| 260 | |b Pearson | ||
| 260 | |c 2015 | ||
| 520 | |a This text provides a better teaching and learning experience–for you and your students. It will help you to: give students a framework for understanding, emphasize practical applications, foster interest through contemporary content, enable student success via learning aids. | ||
| 650 | |a Nghiên cứu thị trường,Marketing research | ||
| 910 | |b vtbtruc | ||
| 980 | |a Trung tâm Học liệu Trường Đại học Cần Thơ | ||