Festival & special event management
The role of marketing and communication, environmental planning, the increasing role of governments through the creation of event strategies, and the different perspectives of event management are all discussed. This edition aims to embrace and extend the growing body of knowledge relating to event...
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| Formato: | Livro |
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| Idioma: | Undetermined |
| Publicado em: |
Milton, Qld
John Wiley & Sons Australia
2011
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| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Cần Thơ |
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