Business marketing management : A strategic view of industrial and organizational markets

The book presents a clear, timely, and intersting examination of business marketing management. It provides an overview, highlights key concepts, and includes several carefully chosen examples of contemporary business marketing practice as well as a cogent summary and a set of provocative discussion...

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Bibliografiset tiedot
Päätekijä:	Hutt, Michael D.
Aineistotyyppi:	Kirja
Kieli:	Undetermined
Julkaistu:	Orlando, Florida Dryden Press 1998
Aiheet:	Business,Marketing Management,Management
Tagit:	Lisää tagi Ei tageja, Lisää ensimmäinen tagi!

Thư viện lưu trữ:	Trung tâm Học liệu Trường Đại học Cần Thơ

Business marketing management B2B

Tekijä Hutt, Michael D
Julkaistu 2010

Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Thủ Dầu Một

Hae kokoteksti

Business marketing management : B2B

Tekijä Hutt, Michael D.
Julkaistu 2007

Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Cần Thơ

Business marketing management : B2B

Tekijä Hutt, Michael D.
Julkaistu 2007

Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Cần Thơ

Business marketing management : A strategic view of industrial and organizational markets

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