Business marketing management : A strategic view of industrial and organizational markets

The book presents a clear, timely, and intersting examination of business marketing management. It provides an overview, highlights key concepts, and includes several carefully chosen examples of contemporary business marketing practice as well as a cogent summary and a set of provocative discussion...

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Bibliografiske detaljer
Hovedforfatter:	Hutt, Michael D.
Format:	Bog
Sprog:	Undetermined
Udgivet:	Orlando, Florida Dryden Press 1998
Fag:	Business,Marketing Management,Management
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Thư viện lưu trữ:	Trung tâm Học liệu Trường Đại học Cần Thơ

Business marketing management B2B

af Hutt, Michael D
Udgivet 2010

Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Thủ Dầu Một

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Business marketing management : B2B

af Hutt, Michael D.
Udgivet 2007

Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Cần Thơ

Business marketing management : B2B

af Hutt, Michael D.
Udgivet 2007

Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Cần Thơ

Business marketing management : A strategic view of industrial and organizational markets

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