Business marketing management : A strategic view of industrial and organizational markets
The book presents a clear, timely, and intersting examination of business marketing management. It provides an overview, highlights key concepts, and includes several carefully chosen examples of contemporary business marketing practice as well as a cogent summary and a set of provocative discussion...
Shranjeno v:
| Glavni avtor: | Hutt, Michael D. |
|---|---|
| Format: | Knjiga |
| Jezik: | Undetermined |
| Izdano: |
Orlando, Florida
Dryden Press
1998
|
| Teme: | |
| Oznake: |
Označite
Brez oznak, prvi označite!
|
| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Cần Thơ |
|---|
Podobne knjige/članki
-
Business marketing management :
od: Hutt, Michael D.
Izdano: (2007) -
Business marketing management : B2B /
od: Hutt, Michael D.
Izdano: (2010) -
Business marketing management :
od: Hutt, Michael D.
Izdano: (2007) -
Management and Marketing of Wine Tourism Business
od: Sigala, Marianna, et al.
Izdano: (2019) -
Small business marketing management /
od: Chaston, Ian.
Izdano: (2002)