Advertising and the promotion industry
Designed to help develop reading and familiarization skills in the particular work area of advertising, this book contains passages and exercises, and is accompanied by an answer key and an audio cassette. The book is divided into units, each of which addresses different aspects of advertising and w...
Đã lưu trong:
Tác giả chính: | |
---|---|
Định dạng: | Sách |
Ngôn ngữ: | Undetermined |
Được phát hành: |
New York
Prentice-Hall
1994
|
Những chủ đề: | |
Các nhãn: |
Thêm thẻ
Không có thẻ, Là người đầu tiên thẻ bản ghi này!
|
Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Cần Thơ |
---|
LEADER | 01200nam a2200217Ia 4500 | ||
---|---|---|---|
001 | CTU_65758 | ||
008 | 210402s9999 xx 000 0 und d | ||
020 | |c 92000 | ||
082 | |a 428.64 | ||
082 | |b J65 | ||
100 | |a John, Maggie Jo St. | ||
245 | 0 | |a Advertising and the promotion industry | |
245 | 0 | |c Maggie Jo St. John | |
260 | |a New York | ||
260 | |b Prentice-Hall | ||
260 | |c 1994 | ||
520 | |a Designed to help develop reading and familiarization skills in the particular work area of advertising, this book contains passages and exercises, and is accompanied by an answer key and an audio cassette. The book is divided into units, each of which addresses different aspects of advertising and which offers a range of activities, including pre-reading, and text and organization, comprehension and vocabulary questions for which a separate answer key is provided. The passages in the book are taken from books, magazines and newspapers dealing with advertising matters and therefore offer authentic vocabulary and idiom. | ||
650 | |a English language,Readers | ||
650 | |x Business english,Advertising | ||
904 | |i Minh | ||
980 | |a Trung tâm Học liệu Trường Đại học Cần Thơ |