Advertising and the promotion industry

Designed to help develop reading and familiarization skills in the particular work area of advertising, this book contains passages and exercises, and is accompanied by an answer key and an audio cassette. The book is divided into units, each of which addresses different aspects of advertising and w...

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Đã lưu trong:
Chi tiết về thư mục
Tác giả chính: John, Maggie Jo St.
Định dạng: Sách
Ngôn ngữ:Undetermined
Được phát hành: New York Prentice-Hall 1994
Những chủ đề:
Các nhãn: Thêm thẻ
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Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Cần Thơ
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245 0 |a Advertising and the promotion industry 
245 0 |c Maggie Jo St. John 
260 |a New York 
260 |b Prentice-Hall 
260 |c 1994 
520 |a Designed to help develop reading and familiarization skills in the particular work area of advertising, this book contains passages and exercises, and is accompanied by an answer key and an audio cassette. The book is divided into units, each of which addresses different aspects of advertising and which offers a range of activities, including pre-reading, and text and organization, comprehension and vocabulary questions for which a separate answer key is provided. The passages in the book are taken from books, magazines and newspapers dealing with advertising matters and therefore offer authentic vocabulary and idiom. 
650 |a English language,Readers 
650 |x Business english,Advertising 
904 |i Minh 
980 |a Trung tâm Học liệu Trường Đại học Cần Thơ