The brand marketing book : creating, managing, and extending the value of your brand /

समान संसाधन

• Branding across borders : a guide to global brand marketing /
  द्वारा: Gregory, James R.
  प्रकाशित: (2001)
• Asian brand strategy :
  द्वारा: Roll, Martin
  प्रकाशित: (2006)
• Designing brand experiences
  द्वारा: Landa, Robin
  प्रकाशित: (2006)
• Branding @ the digital age /
  प्रकाशित: (2001)
• Brand positioning :
  द्वारा: Sengupta, Subroto
  प्रकाशित: (2005)