Lateral marketing : new techniques for finding breakthrough ideas /
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| Format: | Book (Paper) |
| Published: |
Hoboken, NJ :
Wiley,
2003.
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| Online Access: | Table of contents Contributor biographical information Publisher description |
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| Institutions: | Thư viện Trường Đại học Đà Lạt |
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Table of contentsContributor biographical information
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