Lateral marketing : new techniques for finding breakthrough ideas /

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Lateral marketing : new techniques for finding breakthrough ideas /

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Bibliografske podrobnosti
Glavni avtor:	Kotler, Philip.
Drugi avtorji:	Trias de Bes, Fernando, 1967-
Format:	Sách giấy
Izdano:	Hoboken, NJ : Wiley, 2003.
Teme:	Marketing > Management.
Online dostop:	Table of contents Contributor biographical information Publisher description
Oznake:	Označite Brez oznak, prvi označite!

Thư viện lưu trữ:	Thư viện Trường Đại học Đà Lạt

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