Marketing chiến lược = On strategic marketing : Selected articles from HBR

Gồm các bài viết về chuyên đề marketing chiến lược: Chăm sóc khách hàng, tái sáng tạo marketing, quản lý khách hàng, tương tác khách hàng, dịch vụ khách hàng...

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Bibliographische Detailangaben
Weitere Verfasser:	Edelman, David C., Rust, Roland T., Moorman, Christine, Hoàng Hưng (Dịch)
Format:	Buch
Sprache:	Vietnamese
Veröffentlicht:	H. Công thương 2019
Schriftenreihe:	Havard Business review
Schlagworte:	Quan hệ công chúng
Tags:	Tag hinzufügen Keine Tags, Fügen Sie den ersten Tag hinzu!

Thư viện lưu trữ:	Thư viện Trường Đại học Nam Cần Thơ

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Marketing chiến lược = On strategic marketing : Selected articles from HBR

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