Marketing chiến lược = On strategic marketing : Selected articles from HBR

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Marketing chiến lược = On strategic marketing : Selected articles from HBR

Gồm các bài viết về chuyên đề marketing chiến lược: Chăm sóc khách hàng, tái sáng tạo marketing, quản lý khách hàng, tương tác khách hàng, dịch vụ khách hàng...

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Dades bibliogràfiques
Altres autors:	Edelman, David C., Rust, Roland T., Moorman, Christine, Hoàng Hưng (Dịch)
Format:	Llibre
Idioma:	Vietnamese
Publicat:	H. Công thương 2019
Col·lecció:	Havard Business review
Matèries:	Quan hệ công chúng
Etiquetes:	Afegir etiqueta Sense etiquetes, Sigues el primer a etiquetar aquest registre!

Thư viện lưu trữ:	Thư viện Trường Đại học Nam Cần Thơ

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