Marketing chiến lược = On strategic marketing : Selected articles from HBR

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Marketing chiến lược = On strategic marketing : Selected articles from HBR

Gồm các bài viết về chuyên đề marketing chiến lược: Chăm sóc khách hàng, tái sáng tạo marketing, quản lý khách hàng, tương tác khách hàng, dịch vụ khách hàng...

Αποθηκεύτηκε σε:

Λεπτομέρειες βιβλιογραφικής εγγραφής
Άλλοι συγγραφείς:	Edelman, David C., Rust, Roland T., Moorman, Christine, Hoàng Hưng (Dịch)
Μορφή:	Βιβλίο
Γλώσσα:	Vietnamese
Έκδοση:	H. Công thương 2019
Σειρά:	Havard Business review
Θέματα:	Quan hệ công chúng
Ετικέτες:	Προσθήκη ετικέτας Δεν υπάρχουν, Καταχωρήστε ετικέτα πρώτοι!

Thư viện lưu trữ:	Thư viện Trường Đại học Nam Cần Thơ

Παρόμοια τεκμήρια

Truyền thông giao tiếp = On communication : Selected articles from HBR
Έκδοση: (2019)

Chiến lược marketing cho thị trường công nghệ = Crossing the chasm
ανά: Moore, Geoffrey A.
Έκδοση: (2020)

Chiến lược = On strategy : Selected articles from HBR
Έκδοση: (2019)

Digital marketing : Trên thông marketing, dưới tường công cụ số
ανά: Nguyễn Hồng Ly
Έκδοση: (2020)

Basic marketing research : Using Microsoft Excel data analysis
ανά: Burns, Alvin C.
Έκδοση: (2012)

Thấu hiểu khách hàng cho chiến lược kinh doanh và thực thi hiệu quả
ανά: Đặng Thúy Hà
Έκδοση: (2024)

Marketing management : A behavioral systems approach
ανά: Field, George A.
Έκδοση: (1966)

Bộ công cụ chiến lược quan hệ công chúng (Sách chuyên khảo)
ανά: Theaker, Alison
Έκδοση: (2018)

Để trở thành siêu sao marketing : Những bí quyết để vận hành cỗ máy đếm tiền
ανά: Fox, Jeffrey J.
Έκδοση: (2012)

PR Lý luận & ứng dụng : Chiến lược PR chính phủ, doanh nghiệp và tổ chức phi chính phủ
Έκδοση: (2014)

Xây dựng tập đoàn truyền thông giải pháp chiến lược trong phát triển nền báo chí Việt Nam
ανά: Lê Hải
Έκδοση: (2013)

Nguyên lý tiếp thị = Principles of marketing
ανά: Kotler, Philip
Έκδοση: (2012)

Tiếp thị 4.0 : Dịch chuyển từ truyền thống sang công nghệ số = Marketing 4.0 : Moving from traditional to digital
ανά: Kotler, Philip
Έκδοση: (2017)

Thấu hiểu tiếp thị từ A đến Z = Marketing insights from A to Z : 80 khái niệm nhà quản lý cần biết
ανά: Kotler, Philip
Έκδοση: (2017)

62 chiến dịch PR xuất sắc /
Έκδοση: (2008)

Fundamentals of Writing for Marketing and Public Relations
ανά: Mizrahi, Janet
Έκδοση: (2010)

Marketing công cộng
ανά: Vũ, Trí Dũng
Έκδοση: (2007)

Library marketing that works
ανά: Walters, Suzanne
Έκδοση: (2004)

Bộ công cụ chiến lược quan hệ công chúng
ανά: Theaker, Alison
Έκδοση: (2018)

Sáng tạo chiến dịch PR hiệu quả
ανά: Gregory, Anne
Έκδοση: (2014)

Sáng tạo chiến dịch PR hiệu quả
ανά: Gregory, Anne
Έκδοση: (2017)

PR lý luận & ứng dụng : Chiến lược PR chính phủ, doanh nghiệp và tổ chức phi chính phủ
ανά: Đinh Thị Thuý Hằng
Έκδοση: (2015)

PR lý luận & ứng dụng : Chiến lược PR chính phủ, doanh nghiệp và tổ chức phi chính phủ /
Έκδοση: (2008)

Marketing chiến lược = On strategic marketing /
Έκδοση: (2018)

Tiếp thị số từ A đến Z : những chiến lược tiếp thị làm mưa làm gió trong kỷ nguyên số
ανά: Ryan, Damian
Έκδοση: (2015)

Đàm phán ứng dụng - công cụ, chiến thuật & kỹ thuật
ανά: Hà Nam Khánh Giao
Έκδοση: (2019)

Ngôn ngữ cơ thể bí quyết chiến thắng trong mọi cuộc đàm phán = Body language secrets to win more negotiations
ανά: Williams, Greg
Έκδοση: (2019)

PR lý luận & ứng dụng : Chiến lược PR chính phủ, doanh nghiệp và tổ chức phi chính phủ
ανά: Đinh Thị Thuý Hằng
Έκδοση: (2012)

Writing from sources
ανά: Spatt, Brenda
Έκδοση: (1991)

Sách tham khảo Bộ công cụ chiến lược quan hệ công chúng
ανά: Theaker, Alison
Έκδοση: (2018)

PR hiệu quả = Effective public relations /
ανά: Ali, Moi.
Έκδοση: (2006)

Sáng tạo chiến dịch PR hiệu quả
ανά: Gregory, Anne
Έκδοση: (2007)

Marketing chiến lược = Harvard Business Review on Strategic Marketing
ανά: Marketing chiến lược = Harvard Business Review on Strategic Marketing
Έκδοση: (2019)

Hoạch định và quản lý chiến dịch quan hệ công chúng
ανά: Gregory, Anne
Έκδοση: (2019)

Chiến lược marketing hoàn hảo = The marketing plan
ανά: Luther, William M.
Έκδοση: (2019)

Chiến lược marketing hoàn hảo = The marketing plan
ανά: Luther, William M.
Έκδοση: (2013)

Thôi miên bằng ngôn từ = Hypnotic writing : Nghệ thuật quyến rũ và thuyết phục khách hàng mua hàng chỉ bằng ngôn từ của bạn
ανά: Vitale, Joe
Έκδοση: (2019)

Đừng bao giờ đi ăn một mình : và những bí mật dẫn đến thành công, thông qua xây dựng mối quan hệ
ανά: Ferrazzi, Keith
Έκδοση: (2019)

Dẫn luận ngôn ngữ học
ανά: Nguyễn Thiện Giáp
Έκδοση: (2016)

Thuật làm báo : Sách thực hành
ανά: Trần Dzĩ Hạ
Έκδοση: (2014)