Marketing : an introduction

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Marketing : an introduction

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Includes bibliographical references and indexes; An Introduction to the World of Marketing Using a Proven, Practical, and Engaging Approach, Marketing: An Introduction shows students how customer valueâ€”creating it and capturing itâ€”drives every effective marketing strategy. Using an organizatio...

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Dades bibliogràfiques
Autor principal:	Armstrong, Gary
Altres autors:	Opresnik, Marc O
Format:	Llibre
Idioma:	Undetermined
Publicat:	London Pearson 2017
Matèries:	Marketing; Tiếp thị
Accés en línia:	http://lrc.tdmu.edu.vn/opac/search/detail.asp?aID=2&ID=30888
Etiquetes:	Afegir etiqueta Sense etiquetes, Sigues el primer a etiquetar aquest registre!

Thư viện lưu trữ:	Trung tâm Học liệu Trường Đại học Thủ Dầu Một

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