Blue ocean strategy : how to create uncontested market space and make the competition irrelevant /

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书目详细资料
主要作者: Kim, W. Chan.
其他作者: Mauborgne, René
格式: 图书
语言:English
出版: Boston, Massachusetts : Harvard Business Review Press, 2015
版:Expanded edition
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Thư viện lưu trữ: Thư viện Trường CĐ Kỹ Thuật Cao Thắng
实物特征
实物描述:xxviii, 287 pages : illustrations ; 25 c
参考书目:Includes bibliographical references and index
ISBN:9781625274496 (alk. paper)