Blue ocean strategy : how to create uncontested market space and make the competition irrelevant /

Blue ocean strategy : how to create uncontested market space and make the competition irrelevant /

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书目详细资料
主要作者:	Kim, W. Chan.
其他作者:	Mauborgne, René
格式:	图书
语言:	English
出版:	Boston, Massachusetts : Harvard Business Review Press, 2015
版:	Expanded edition
主题:	Market segmentation New products
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Thư viện lưu trữ:	Thư viện Trường CĐ Kỹ Thuật Cao Thắng

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