Anticipate : know what your customers need before they do /

Bewaard in:
Bibliografische gegevens
Hoofdauteur: Thomas, Bill, 1955-
Andere auteurs: Tobe, Jeff.
Formaat: Boek
Taal:English
Gepubliceerd in: Hoboken, N.J. : John Wiley & Sons, c2013.
Onderwerpen:
Tags: Voeg label toe
Geen labels, Wees de eerste die dit record labelt!
Thư viện lưu trữ: Thư viện Trường CĐ Kỹ Thuật Cao Thắng
Inhoudsopgave:
  • Strategy: creating and destroying customer value
  • Doing the right things for the wrong reasons
  • Not all customers are good customers
  • When customers speak who hears them?
  • Input is vital but involvement multiplies the value
  • It takes two to be engaged
  • Customer focus is a process, not an event
  • Culture, the soft stuff is the hard stuff
  • Managing change, performance and talent
  • Leveraging your culture and value chain.