Customer experience for dummies /
You know that creating an engaging customer experience is essential to keep your company relevant and top of mind. Barnes and Kelleher offer practical, easy-to-implement solutions for incorporating customer engagement into your business plans to attract loyal, happy customers.
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| Autori principali: | , |
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| Natura: | Libro |
| Lingua: | English |
| Pubblicazione: |
Hoboken, NJ :
John Wiley & Sons, Inc.,
2015
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| Serie: | --For dummies.
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| Soggetti: | |
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| Thư viện lưu trữ: | Thư viện Trường CĐ Kỹ Thuật Cao Thắng |
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Sommario:
- Introduction
- What is customer experience?
- Creating awesome customer experience
- Essential enabling elements
- Making it stick
- The part of tens.